HP announced that it has taken the responsibility of consolidating all business critical data of the company Diversified Agency Services into cloud data centers. Diversified Agency Services is a marketing services organization working in collaboration with 100 marketing agencies in over 71 countries. HP will be responsible for the consolidation of all the data in to three cloud data centers located at Atlanta, Phoenix, and London. Prior to the consolidation, DAS consisted of only decentralized networks residing in independent, rigid silos. Now with the help of HP’s Converged Infrastructure Solutions, including server, storage, services, network DAS will be able to deliver all its services via cloud to multiple locations in real time- a press release confirmed. “To ensure our employees could provide the best service possible, DAS needed to create a centralized and consolidated data centre to manage our disparate agency networks,” said Jason Cohen, global chief information

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officer, Diversified Agency Services. “With HP technologies and customer support, DAS agencies will increase operational effectiveness and improve business continuity to enable our employees to focus on delivering a superior client experience across multiple locations.” DAS installed HP 12518 Switches at the networking core, along with the HP 5900 switch series for 10-GbE top-of-rack servers. It also deployed HP 5830 switch series for the deployment of new cloud applications and services. All switches feature built-in HP Intelligent Resilient Framework (IRF), a technology that allows multiple switches to be virtualized and operate as a single switch. DAS manages the Atlanta data center from one location with HP Intelligent Management Center (IMC). It deployed HP Tipping Point Next-Generation Intrusion Prevention System (NGIPS). Data Center Talk updates its resources everyday. Visit us to know of the latest technology and standards from the data center world. Please leave your views and comments on DCT Forum

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